{"id":966,"date":"2020-03-26T19:52:44","date_gmt":"2020-03-26T19:52:44","guid":{"rendered":"https:\/\/www.malteuropmaltingco.com\/2020\/03\/26\/quality-breeds-community-and-craft-malts\/"},"modified":"2020-03-26T19:52:44","modified_gmt":"2020-03-26T19:52:44","slug":"quality-breeds-community-and-craft-malts","status":"publish","type":"post","link":"https:\/\/www.malteuropmaltingco.com\/en\/news\/quality-breeds-community-and-craft-malts\/","title":{"rendered":"Quality Breeds Community and Craft Malts"},"content":{"rendered":"<p><strong>Quality Breeds Community and Craft Malts<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Handcrafted from planting to harvesting to malting, malts must be perfect before they reach the hands of craft brewers. If not, then they are not meant to be a craft malt, their demise fits other needs but not for craft brewers.<\/p>\n<p>&nbsp;<\/p>\n<p>Malteurop targets the best growing regions and the best practices to get the quality needed for the brewers. By selecting growers to partner with, identifying what their land is like and what their farm practices are prior to procuring their barley, this gives everyone involved, from farmer to brewer, the best chance of success.<\/p>\n<p>&nbsp;<\/p>\n<p>Malteurop is the only independent maltster with their own barley breeding program. That and their state of the art central lab, give craft brewers exactly what their recipes call for.&nbsp; Mark confirms, &ldquo;We are 100% focused on the U.S. craft market. We have a consortium of craft customers that consult with us and we sit down with them to come up with a plan to achieve the variety needed for craft.&rdquo;<\/p>\n<p>&nbsp;<\/p>\n<p>Alberto Jimenez, Malteurop&rsquo;s North American Quality Services Senior Manager, has been with the company for four years, and before that was studying and researching malting barley at North Dakota State. Falling in love with the craft at age five while watching his dad brew in Mexico at Heineken, and being a homebrewer himself, it&rsquo;s easy to see where Alberto&rsquo;s passion comes from. His philosophy of, &ldquo;there&rsquo;s no bad beer,&rdquo; has driven his desire to understand the brewer from start to finish.&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&ldquo;All brewers have different expectations and different layouts within their brewery that require different adjustments to the barley for it to work its best.&rdquo; Malteurop can provide one on one consultations with craft brewers in the brewery to achieve the best results.&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>The quality checks don&rsquo;t stop once the malt is delivered to the brewer. From before planting to every step in the malting process to transportation of the malts to after consumption in the taproom, Malteurop is there every step of the way. Alberto embodies Malteurop&rsquo;s philosophy well with this simple statement: &ldquo;Even if you&rsquo;re not a customer, if someone reaches out for advice, it&rsquo;s a community in the end, and we try to help each other and that&rsquo;s the beauty of the malting and brewing movement in the U.S.&rdquo;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Handcrafted from planting to harvesting to malting, malts must be perfect before they reach the hands of craft brewers. <\/p>\n","protected":false},"author":1,"featured_media":946,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"Quality Breeds Community and Craft Malts","_seopress_titles_desc":"Handcrafted from planting to harvesting to malting, malts must be perfect before they reach the hands of craft brewers.","_seopress_robots_index":"","_seopress_analysis_target_kw":"","footnotes":""},"categories":[17],"tags":[],"class_list":["post-966","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-spotlight"],"blocksy_meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/posts\/966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/comments?post=966"}],"version-history":[{"count":0,"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/posts\/966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/media\/946"}],"wp:attachment":[{"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/media?parent=966"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/categories?post=966"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.malteuropmaltingco.com\/en\/wp-json\/wp\/v2\/tags?post=966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}